Call the carrier’s policyholder service line today and ask for two things in writing: the exact date your conversion right ends, and the current list of permanent products your policy may be converted into. Nothing else in this decision is time-sensitive in the same way. Conversion is a contractual right that disappears on a fixed date, and no carrier is obligated to reinstate it afterward.
The reason this catches people is that the conversion deadline is not the term expiration date. On most level term contracts the conversion right ends at the earlier of a stated policy year — year 10, 15, or 20 are the common ones — or a stated attained age such as 65 or 70. Someone holding a 30-year term bought at 45 may find the conversion right ended at 65, a full decade before the coverage itself runs out. The policy still works. The option inside it does not.
What follows is an operational plan rather than a survey. It covers the exact questions to ask, the product menu carriers actually offer for conversion, how partial conversion works, what a converted policy is and is not worth, and the specific situations where converting is the wrong move and letting the right expire is the honest answer.
In This Article

The Phone Call: Exactly What to Ask
Have the policy number ready and ask the service representative to send written confirmation of each answer. A verbal answer from a call center is not a record.
- What is the last date on which this policy may be converted? Ask them to state it as a calendar date, not a policy year.
- Which permanent products is this policy currently eligible to convert into? Most carriers restrict conversion to a designated menu rather than their full retail portfolio, and the menu changes over time.
- Is partial conversion allowed, and what is the minimum face amount? Minimums are common and vary by carrier.
- What is the annual premium at full face and at a reduced face on each available product? Ask for an illustration, not a quote over the phone.
- Does the converted policy retain the original policy date for contestability and suicide provisions? Many contracts provide that it does, which matters, but it varies — get it in writing.
- Are any conversion credits available? Some carriers offer a first-year premium credit on conversions. It is not universal and it is rarely volunteered.
- Is any evidence of insurability required? The answer should be no. If a representative says yes, you may be being routed to a new application rather than a conversion.
If the carrier’s answer is that conversion has already expired, ask whether any administrative extension exists and request the denial in writing. Some carriers have granted limited extensions in specific circumstances, and a written answer is what you need for any further discussion.
What You Actually Get to Convert Into
Expectations here are usually wrong in one direction: people assume they can convert into whatever the carrier sells today. In practice the conversion menu is narrow.
Most carriers designate one or two products as conversion-eligible. Frequently that is a guaranteed universal life contract — a no-lapse-guarantee design that carries a level premium to a stated age with a secondary guarantee, and builds little or no cash value. Some carriers designate a whole life product instead. Variable and indexed products are commonly excluded from conversion menus.
Pricing is at your attained age with the underwriting class from the original term policy. That is the whole value of the right: a person rated at Preferred in 2004 who has since had a cardiac event converts at Preferred rates, because the contract says so. Conversely, a person who has stayed healthy gains less from converting, because they could underwrite a new policy competitively anyway.
Expect the premium to be a multiple of the term premium — often five to ten times. That is not a markup; term insurance for a fixed 20 years and permanent insurance to age 121 are different products. The comparison to make is not term premium versus permanent premium. It is permanent premium versus the value of having a policy that will still exist at your death. Our page on how a term conversion rider works covers the contract language.
Partial Conversion: The Underused Middle Path
Most carriers permit converting part of the face amount and leaving the rest as term, subject to a minimum. Converting $150,000 of a $750,000 policy produces a permanent premium that is roughly a fifth of a full conversion, while the remaining $600,000 continues as term until the level period ends.
This solves the most common version of the problem, which is not “do I want permanent coverage” but “I cannot afford permanent coverage at this face amount.” It also preserves a real asset. A $150,000 permanent policy on an insured whose health has declined is a meaningful piece of property; a $750,000 term policy expiring in four years is not.
Three things to confirm before electing partial conversion. First, the minimum face amount the carrier will issue on the conversion product. Second, whether the remaining term coverage keeps its original premium rate per thousand or is re-rated. Third, whether the conversion right on the remaining term face amount survives, or whether exercising it once extinguishes it entirely — this varies and it determines whether you can convert again later.
Get the answer in writing, because a partial conversion executed on the assumption that you can convert the balance next year, when in fact the right was extinguished, is not recoverable.
| Choice | Medical Exam? | Annual Cost | Asset Left Afterward | Best When |
|---|---|---|---|---|
| Full conversion | No | Highest | Permanent policy at full face | Coverage still needed and affordable |
| Partial conversion | No | Proportional | Smaller permanent policy | Some coverage needed, budget limited |
| Keep paying term | No | Lowest for now | Nothing after level period | Short remaining need, tight cash flow |
| Convert then request a review | No | Premium until closing | Cash, if the market engages | $100,000+ face, coverage not needed, health impaired |
| Apply for new coverage | Yes | Varies with health | New policy or a decline | Good health, small amount needed |
| Let it expire | No | None | Nothing | No one depends on the benefit |

Every Alternative, Ranked
1. Convert and keep, at full or partial face. Correct when someone still depends on the death benefit and the premium fits the budget. Preserves protection with no medical exam. Best when health has declined since issue.
2. Convert partially and let the balance run. The default recommendation for most households facing this deadline. Keeps a durable asset without committing the full permanent premium.
3. Do nothing and keep paying the term premium. Rational if the level period runs several more years, nobody needs permanent coverage, and cash is tight. You are choosing to let an option expire in exchange for keeping money now. That is a legitimate trade as long as it is a decision rather than an oversight.
4. Convert, then have the converted policy reviewed in the secondary market. Only makes sense when the converted face amount is roughly $100,000 or more, coverage is genuinely no longer needed, and the insured’s age or health puts the projected life expectancy in a range buyers price. A settlement can produce cash where an expiring term policy produces nothing. The mechanics are in converting term and then selling.
5. Apply for new coverage instead. Only worth pricing if your health is good. Underwriting in your late sixties is expensive, and a decline on a new application does not affect your existing conversion right — but it does consume weeks you may not have before the deadline.
6. Let the whole thing go. Stop paying at the end of the level period, receive nothing, and redirect the premium. Appropriate when no one depends on you financially.
When Converting Is the Wrong Answer
Four situations where converting costs money and buys nothing.
You are healthy and the face amount is modest. If you can underwrite new coverage at standard or better rates and the amount you need is small, conversion at attained-age rates with no discount is usually the more expensive path. Price both.
You are converting purely in the hope of selling. This is the most common expensive mistake. Converting a $75,000 term policy in order to sell it will not work — the secondary market generally does not engage below roughly $100,000 of death benefit, and the transaction costs do not scale down. Converting a $500,000 policy on a 78-year-old with significant health impairment is a different calculation entirely, but nobody should pay a conversion premium on speculation. Get an indication of market interest first. A free policy review costs nothing and takes days, not months.
Nobody needs the death benefit and your cash flow is tight. A permanent premium you cannot sustain leads to a lapse in three years, at which point you have paid the premiums and still have nothing. Reduced face or no conversion at all is more honest.
The insured’s health is excellent and life expectancy is long. Buyers pay for shorter projected life expectancies. A healthy 66-year-old will not draw a meaningful offer regardless of face amount, so converting to sell is not a plan.
If you want to know whether your specific policy is worth converting before you commit, send the policy cover page and the rider schedule for a free, no-obligation review, or call (732) 978-9575. If the answer is that it is not worth it, you will hear that directly. Pine Lake Legacy provides educational information only and does not provide legal, tax, or investment advice.
A Four-Week Timeline That Works
Week one. Call the carrier. Get the conversion expiration date, the eligible product list, and the partial conversion minimum in writing. Request illustrations at full face and at two reduced face amounts. Simultaneously, send the policy cover page for a free review so you know whether the secondary market is even a factor.
Week two. Compare the illustrations. Look at the guaranteed column, not the projected column — on a guaranteed universal life product the secondary guarantee is what you are buying, and a projection based on non-guaranteed interest is not a promise. Confirm the premium required to maintain the no-lapse guarantee to age 100 or beyond.
Week three. Decide who actually needs the money. If a spouse’s income drops materially at your death, or an adult child with a disability depends on the estate, the answer is usually to convert. If nobody’s finances change, the answer is usually a small partial conversion or nothing.
Week four. Submit the conversion application if you are converting. Conversion paperwork is short — typically a form and a premium payment, no medical questions — but carriers still need processing time, and a form received after the expiration date does not count. Do not schedule this for the final week if you can avoid it.
One last note: if the level term period itself is also ending soon, read what happens when annually renewable term kicks in, because the premium after the level period can rise by a multiple and changes the arithmetic on whether to keep paying at all.
Frequently Asked Questions
How do I find my conversion deadline?
It is stated in the conversion rider or endorsement attached to the policy, usually as the earlier of a policy anniversary and an attained age. Rather than interpreting it yourself, call the carrier and ask for the last conversion date as a calendar date, in writing. Policy-year math is where mistakes happen.
Can I convert into any policy the carrier sells?
Almost never. Carriers designate a limited conversion menu, often a guaranteed universal life product or a specific whole life plan, and that menu changes over time. Variable and indexed products are commonly excluded. Ask for the current eligible product list rather than assuming last year’s answer still holds.
Will converting require a medical exam?
No. Exercising a contractual conversion right requires no evidence of insurability, and the converted policy is priced using the risk class from the original term policy. If someone tells you an exam is needed, confirm you are being processed as a conversion and not as a new application, which is a different transaction entirely.
Is a converted policy contestable again?
Many contracts provide that contestability and suicide provisions run from the original policy date rather than restarting, but this varies by carrier and contract. Ask specifically and get the answer in writing before converting, because it can matter to your beneficiaries if a claim arises in the first two years after conversion.
Should I convert just so I can sell the policy?
Not without checking first. Converting costs a real premium, and the secondary market generally does not engage below roughly $100,000 of death benefit or with insureds whose projected life expectancy is long. A free policy review before you convert tells you whether the market would even look at the case.
Can I convert part of the policy and keep the rest as term?
Most carriers allow partial conversion above a stated minimum face amount. Confirm three things in writing: the minimum, whether the remaining term keeps its original rate, and whether the conversion right survives on the unconverted portion. That last point determines whether you can convert again later or have used the right up.
What if the deadline has already passed?
Ask the carrier in writing whether any extension is available and keep the response. Some carriers have granted limited extensions in specific circumstances. If the answer is no, the remaining options are paying the annually renewable premium as a short bridge or letting coverage end, and unconvertible term generally has no market value.
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Related Reading
- What Is A Term Conversion Rider
- Term Conversion Deadline Approaching
- Convert Term Then Sell
- Life Settlement Vs Term Conversion
- Sell Term Life Policy
- Term Renewal Premium Shock
- Term Policy No Cash Value Worth
- Request In Force Illustration Script
Pine Lake Legacy does not purchase life insurance policies and does not provide legal, tax, or investment advice. Information provided is for educational purposes only. Eligibility for any option, including life settlements, is not guaranteed and depends on individual circumstances, policy terms, underwriting, and market conditions. Consult independent legal, tax, or financial professionals before making decisions regarding a life insurance policy.