Yes. A guaranteed universal life policy issued by Equitable can be sold in a life settlement, and GUL is one of the policy types buyers like best. No carrier approval is needed — a buyer acquires the contract from you and Equitable records the ownership change afterward. What makes GUL attractive on the secondary market is the same thing that makes it attractive to own: a no-lapse guarantee that keeps the death benefit in force for a stated premium, regardless of interest rates or account performance.
There is a catch, and it is the single most important thing on this page. That guarantee is conditional on paying the required premium on time. Pay late, pay short, or skip a payment, and the guarantee can be reduced or lost outright — sometimes permanently.
Below: how the no-lapse guarantee is actually tested, what catch-up rules typically allow, and what to gather before a review. Pine Lake Life Solutions is not affiliated with Equitable.
In This Article

The Carrier Behind the Policy: A Short History
Your contract may carry any of three names. The Equitable Life Assurance Society of the United States demutualized in 1992, converting from a mutual company to a stock company, and became part of the French insurer AXA. Policies were sold as AXA Equitable for years. The U.S. business was taken public in 2018 and AXA sold down its stake afterward; in 2020 the company rebranded as Equitable, with the issuing insurer named Equitable Financial Life Insurance Company. An Arizona-domiciled affiliate issues in certain states (verify the specific issuing entity on your policy, as of 2026).
The company has continued to offer individual life insurance rather than going into runoff (verify current product availability), and its financial strength has been rated in the A range by A.M. Best (verify the current rating on A.M. Best’s site or the carrier’s own disclosures). For a settlement, none of this changes your rights — it only tells you which service center handles the change-of-ownership form.
What a No-Lapse Guarantee Actually Is
A GUL policy is universal life stripped down to its death-benefit function. Cash value is intentionally minimal, sometimes near zero for the life of the contract, because the pricing puts nearly every dollar toward guaranteeing the death benefit to a stated age — often 90, 95, 100, or 121 depending on the product and how it was configured at sale.
The guarantee is usually enforced through a secondary guarantee test: the carrier tracks a shadow account or a cumulative premium requirement in the background. As long as the premiums you have paid, on the schedule required, keep that test satisfied, the policy stays in force even if the actual account value falls to zero. Fail the test, and the guarantee drops away and the policy reverts to ordinary universal life mechanics — where a near-zero account value means it lapses fast.
How a Missed or Late Premium Can Void the Guarantee
Because the secondary guarantee test is cumulative and time-weighted, timing matters as much as the dollar amount. Paying the correct annual premium three months late can leave the test short even after you catch up, since the calculation credits premiums by the date received. Some contracts allow a catch-up: pay the shortfall plus an interest adjustment within a defined window and the guarantee is restored. Others let a lapsed guarantee be reinstated only at a reduced guarantee period, and some do not restore it at all.
The only way to know which applies is to ask the carrier in writing for your current no-lapse guarantee status and the exact catch-up amount and deadline. Do that before you make any decision about the policy. A GUL with an intact guarantee and a GUL whose guarantee has quietly lapsed are two very different assets.
| Feature | Guaranteed UL | Current-Assumption UL |
|---|---|---|
| Cash value | Minimal by design, often near zero | Meaningful account value that grows and is drawn down |
| Death benefit certainty | Guaranteed to a stated age if premiums are paid as required | Depends on charges and credited interest |
| Effect of a late premium | Can reduce or void the no-lapse guarantee | Reduces account value; policy continues while value lasts |
| Surrender value | Usually very small or none | Varies; may be significant |
| Appeal to a buyer | High — future premium cost is contractually known | Moderate — buyer must model rising charges |

Why Buyers Pay Attention to GUL
Secondary-market buyers dislike uncertainty. With a current-assumption universal life policy they must model rising cost-of-insurance charges and uncertain credited rates. With an intact GUL, the premium needed to keep the death benefit alive is contractually known, which makes the cash flow easy to price.
The flip side: because there is essentially no cash value, surrendering a GUL usually returns little or nothing. That makes the comparison lopsided in a way that surprises people — for a policy with almost no surrender value, a settlement offer is often the only way to get anything at all rather than simply stopping payments and walking away. The federal GAO’s market study (GAO-10-775) found that sellers typically received between 10% and 35% of a policy’s face value, roughly four to eight times the cash surrender value. Read our explainer on cash surrender value to see why the GUL case differs from whole life.
Documents to Gather
Four items make a GUL review fast and accurate:
- The most recent annual statement, including any no-lapse guarantee status disclosure.
- An in-force illustration showing the premium required to maintain the guarantee to the guaranteed age, and a second run showing what happens if the guarantee is lost.
- A written confirmation of guarantee status and any catch-up amount due.
- The policy cover page — enough on its own to start a free review.
If a rider is attached — a term rider, a waiver of premium, or an accelerated death benefit — flag it, since riders can change both the premium and the value of the contract.
The Transaction, Step by Step
Free review from the cover page takes days. Documentation — in-force illustration, guarantee status, medical records for life-expectancy estimates — takes two to six weeks. Offers follow, then contracts and independent escrow, then the change-of-ownership and change-of-beneficiary forms to Equitable, then release of funds once the carrier confirms the transfer. Most states provide a rescission window afterward. Budget 60 to 120 days overall.
Keep paying the premium during the process. Letting the guarantee fail mid-transaction is the fastest way to lose the value you are trying to capture.
When Keeping the GUL Is the Better Answer
If the policy is doing exactly what it was bought to do — funding an estate-tax liability, equalizing an inheritance, backing a business agreement — and the premium is manageable, keeping it is usually right. GUL is efficient coverage precisely because it strips out the savings element.
Selling makes sense when the reason for the coverage has disappeared, the premium has become a burden, or cash is needed now for care costs or a Medicaid spend-down. Proceeds may be taxable and may affect needs-based benefit eligibility, so consult your own tax adviser and, where Medicaid is in play, an elder-law attorney. For the broader framework see how the policy options work or the education center; to get a read on your own contract, send the cover page or call (305) 209-7183.
Frequently Asked Questions
Can a GUL policy with no cash value still be sold?
Yes. Buyers are purchasing the future death benefit, not the cash value. In fact the absence of surrender value is why a settlement can matter so much here, since surrendering a GUL often returns little or nothing.
What happens if I paid a premium late?
A late or short payment can cause the secondary guarantee test to fail, which reduces or voids the no-lapse guarantee. Some contracts allow a catch-up payment with an interest adjustment within a set window; others do not fully restore the guarantee. Ask the carrier in writing for your current guarantee status and any catch-up amount.
How do I find out if my no-lapse guarantee is still intact?
Request a written guarantee-status confirmation and an in-force illustration from the carrier’s policyholder service center. The annual statement sometimes discloses it, but a written confirmation is more reliable. Do this before making any decision about selling.
Does Equitable have to approve the sale?
No. The policy is your property and the buyer acquires the contract from you. Equitable processes the change-of-ownership and change-of-beneficiary forms as an administrative step.
Should I stop paying premiums once I decide to sell?
No. Keep paying through closing. If the guarantee fails during the transaction, the policy’s value to a buyer can drop sharply or disappear entirely.
How much might a GUL policy sell for?
It depends on age, health, death benefit, and the guaranteed premium. The GAO’s market study (GAO-10-775) found sellers typically received about 10% to 35% of face value. GUL policies with an intact guarantee and a large death benefit tend to be among the more straightforward policies to price.
Is Pine Lake connected to Equitable?
No. Pine Lake Life Solutions is independent and not affiliated with Equitable or its subsidiaries. This page is general education about how the secondary market treats guaranteed universal life.
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Related Reading
- Cash Surrender Value Life Insurance
- How It Works Policy Options
- What Policies Qualify For Life Settlement
- Education Center
- Sell My Equitable Universal Life Policy
- Sell My Equitable Term Policy
Pine Lake Life Solutions does not purchase life insurance policies and does not provide legal, tax, or investment advice. Information provided is for educational purposes only. Eligibility for any option, including life settlements, is not guaranteed and depends on individual circumstances, policy terms, underwriting, and market conditions. Consult independent legal, tax, or financial professionals before making decisions regarding a life insurance policy.